Tuesday, March 29, 2011

Ad Watch: Going After the Tim Hortons Crowd

Actually, that should read "Tim Hortons Crowding":



Personally, I don't really like the ad, but it strikes me as one that could work.

The ad is on an issue voters care about. It's got Jack sounding confident in front of a big flag. Plus, attack ads done in a "cartoon style" like this seem less mean than grainy black and white photos - that's why the Dippers used a "chalk attack" in 2008.

It's not fancy. It certainly won't win any awards. But it gets the message across, which is what it's supposed to do.


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